+972 Magazine is an independent web magazine. It was launched in August 2010, when several local bloggers who write in English combined their blogs to form a joint new media venture. The magazine deals with life and politics in Israel and Palestine within the wider geopolitical context. +972′s stated purpose is to offer a fresh, on-the-ground perspective and analysis of the rich and unpredictable cultural and social life in this region.

Since August 2011 972mag.com operates under “972 – Advancement of Citizen Journalism,” a registered non-profit.